Digital Operations & Analytics Lead

  • Betting Connections
  • Malta
  • Oct 12, 2019
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Job Description

Our client, one of the biggest sports-betting operators is looking for a Digital Operations and Analytics Team Lead. The successful candidate will be leading a multi-functional team who are responsible for maximising the return on investment across all paid digital channels using relevant advertising technologies.
 
Responsibilities:

  • Lead and develop a multi-functional team which includes Ad-Tech, DMP Analysis, Media Operations and Campaign management
  • Maintain a view of business performance across digital channels and optimise across these channels to maximise ROI
  • Drive the development and data accuracy of our ad tools
  • Lead and develop the vision around digital performance marketing
  • Research new ideas, trends and innovation in order to gain competitive advantage
  • Be an internal subject matter expert across all digital media channels with an emphasis on how to deliver performance results

 
Requirements: 

  • Extensive experience in using performance marketing channels and toolsets across programmatic, paid social and paid search (digital retail is a benefit)
  • Solid experience of using DMP data and implementing comprehensive ad serving solutions
  • Experience of using reporting tools
  • Working with data/analytic departments and media partners to ensure seamless targeting implementation
  • Experience of working in an online, gaming or fast-moving industry
  • Experience in developing, managing and inspiring colleagues and teams
  • Advanced analytical expertise with the ability to utilise qualitative and quantative data to develop actionable strategic and channel recommendations and insights
  • Excellent Stakeholder Management skills including the ability to negotiate effectively
  • Strong verbal and written communication skills
  • Strong organisational skills
  • Fluent in English, oral and written – essential
  • Fluent in German, oral and written – desirable