Social Media Marketing Manager (Malta)

  • Binary (Europe) Ltd
  • Birkirkara, Malta
  • Sep 18, 2019
Full time Advertising Jobs Brand Jobs Campaigns Jobs Communications Jobs Digital Jobs Fintech Jobs iGaming Jobs Marketing Jobs Social Media Jobs

Job Description

Social Media Marketing Manager (Malta)

The team

We are the Marketing Team at, and we love to employ creativity in planning and executing initiatives for revenue growth, with long-term programmes to attract, support, and retain our clients and affiliates. We’re a collaborative team of designers, engineers, quantitative analysts, digital marketers, and business development executives that are passionate about making online trading accessible to everyone.

About Binary

Founded in 1999, is a pioneer in online trading. We enable our customers to trade on world markets. Focused on customer-centric solutions, we aspire to be the world’s leading online trading service provider.

A career at Binary .com offers you the opportunity to make an impact in a fast-growing organisation that’s at the cutting edge of online trading technology.

Role name

Social Media Marketing (SMM) Manager

About the role

You will be directly involved in the marketing goals and objectives of the business. You will head our marketing initiatives and broaden our reach on various social media platforms using the most cost-effective methods. Attentiveness, thoughtfulness, and accuracy are crucial for success in this role.


● Implement SMM campaigns across various social media channels.

● Drive short- and long-term lead generation strategies to improve lead quality and conversion in our target markets.

● Build awareness and online reputation of our brand on social media networks.

● Monitor and report on the progress and effectiveness of our SMM campaigns.

● Work closely with other teams to support the enhancement of online assets.

● Drive continued innovation and best practice implementation.

● Research and analyse SMM campaigns by our competitors.

Minimum experience

● At least 1 year of experience in SMM

● Experience in running ads on YouTube, Facebook, Twitter, Instagram

● Experience in marketing via Telegram, WhatsApp, Viber, WeChat

● Experience in creating and implementing content plans

● Familiar with targeting and audience segmentation

● Ability to generate hypotheses and perform A/B testing

● Ability to collect and analyse statistics

● Ability to write interesting and competent ads in at least one language

● Good oral and written communication skills in English

Perks and benefits

● Market-based salary

● Annual performance bonus

● Health benefits

● Casual dress code

● Flexible working hours

● Travel and internet allowances

We will also assist you with your work permit or EU Blue Card, and relocation for your family.


Birkirkara, Malta

About the location

Malta is a historical archipelago country in the middle of the Mediterranean Sea. Rich with beautiful beaches, cathedrals, museums, universities, cafes, and retail outlets, Malta is an ideal location to work from.

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